Popunder ad is a full-size window with an advertiser's offer page that opens in the browser just under the main active tab. AI-based optimization finds out the most relevant offer to show this exact user.

Since Popunder advertisement appears once the user closes their main browser window, it makes them less intrusive and more acceptable to users. This ad format is considered the easiest entry point to the affiliate marketing world.



💵 How are CPM rates for Popunder traffic formed?

The CPM rates for Popunder traffic are calculated from advertiser campaigns' CPA and CPM bids.

❔ "What does it mean? How do advertisers' bids influence my CPM rate and my income?"

This means that firstly the system checks how does your traffic perform on CPA campaigns. If it shows good results for our advertisers, they are ready to pay well for it. If not, then the optimization system blends more CPM advertising campaigns. But in case your traffic is not doing well for CPM advertisers, there's a high chance they will block your domain and impact your income.



🏆 3 main advantages of Popunder Ads

1) It is the most profitable and universal ad format

From years of experience, we can say for sure that Popunders fit for 99% of websites both in terms of usability and profits. Popunder is a full-page landing that makes it easier to convert users into advertisers' goal actions — meaning you are more likely to have satisfying CPM rates.

2) It solves the ad blindness issue

Today people are well aware of most regular advertising spots, so they begin to ignore it. Popunders don't have this issue, as it's full-page advertising on a different tab, so the chance to get visitor's attention is much higher.

3) It doesn't affect your website UX and styling

You don't need to plan when to place an ad or worry about how it will look like on your carefully created website. It's opened on a different tab,so all you need to do is place a code.